Gaming NewsNews

Sony’s PlayStation Now Leads The Race In Gaming Subscriptions – $148M Generated

According to a report by SuperData Research the video game subscription services scored a record high $273M in just Q3 2018. This proves that entertainment consumption has been all time, especially in the U.S having more than 200 million active enthusiasts. Sony’s PlayStation Now service is by far leading the pack with over 52% market share while other services like EA Access and Xbox Game Pass are far behind mostly due to the fact that they’re quite new to the game. The PS Now service generated over 143M just in 2018 which is more than half of the complete market.

 

Sony's PlayStation Now Leads The Race In Gaming Subscriptions - $148M Generated 2
Source: SuperData Research

Video games have come a long way ever since the dawn of gaming consoles. As of the past few years, countless mainstream services were launched to allow users to enjoy live video game streaming.  The concept allows users with minimal specifications to enjoy the complete experience by means of a monthly subscription. This marketing style was first embraced by TV services offering a clean and pure experience. The success of services like Netflix & Amazon Prime pursued video game publishers to come up with the idea.

An average subscription costs around $10 and with it you can certainly enjoy countless titles anywhere with a stable internet connection hassle-free. Moreover, the PS Now membership allows PS3, PS4 and classic PS2 titles to be streamed on literally any device with an internet connection which further enhances the sales. The report also suggests that subscribers spend almost twice on in-game content compared to non-subscribers. This fuels the publishers to add more and more content to their respective services and boosts the revenue dramatically.

However, not all is great in the concept. The design and implementation still have some major flaws which hold back the actual potential of the service module. One of the major factors are the average internet speeds all over the globe which hold back a lot of users from streaming games. Second, comes the price tag of the services. A study shows that gamers would prefer to have purchased content than to rent it on a monthly basis which is a huge blow to the system.

Sony's PlayStation Now Leads The Race In Gaming Subscriptions - $148M Generated 3
Source: SuperData Research

All in all, as time passes by and the effective internet speed increases worldwide we may very well see a boom in sales. Right now the market is growing at a steady pace but it would still take time to replace actual gaming machines.

 

Tags

RELATED READS

Sony’s State Of Play Broadcast To Start Off This Monday Giving An Insight On The Future Of Pla... As 2019 continues on with major gaming announcements being made, Sony has had a fair bit to say. Their best selling console, the PS4 is undoubtedly o...
EA Access Mysteriously Appears On The Brazillian PSN Store A Reddit user spotted an EA Access tile on the Brazillian PSN store. The image shows a tile labelled "EA Access Now Available" in Spanish with a very...
Sony PlayStation 4 March Flash Sale Begins Today – COD:BO4 & Hitman 2 Hit With Discounts Following the announcement of PS Plus's free games collection for March 2019, Sony has officially begun their latest flash sale for the month of Marc...
Sony Adds PS4 Remote Play For iOS Devices In The New 6.50 Software Update Remember Remote Play? That convenient little feature that you could use to play your ps4 games on your laptop or PC in maybe another room or in bed o...
Sony’s New CEO Expresses Desire To Shape Up The Xperia Brand Sony, a brand unknown to nobody has been struggling in the smartphone market despite being one of the earliest players in the game. Despite yearly up...
Sony Officially Ends Production For PS Vita – A Final Goodbye? Sony's console market grip has been phenomenal since the release of the PS4. The manufacturer has been exceptional with its consoles by adding consta...
PS Plus Free Games For March Revealed – COD MW Remastered & The Witness Up For Grabs PS Plus gives you a lot of value each month with free games on the PlayStation 4, PlayStation 3, and PlayStation Vita. Two free PS Plus titles have b...

Ibtehaj Temuri

Ibtehaj Temuri here reporting from duty. My interests generally manoeuvre around smartphones, video games and works of fiction. I'm responsible for GeeksULTD's daily news and editorial section. Follow along with me on my social media platforms and even take some of your time out to constructively criticize me. Let's have a discussion, shall we?
Back to top button
Close