Nokia has been raising its bar amongst smartphone manufacturers as each day passes. 2019 brings more hope to enthusiasts from these rising brands like Xiaomi, Nokia and OnePlus to deliver more innovative products in the future. Recent reports suggest that the Nokia 1’s price has reportedly been cut down to Rs 3999 in India. (source)
While the phone targets the absolute bottom line budget department, the competition is immense. Moreover, the slashed price also means that the Nokia 1 is officially the most affordable smartphone available in India barely beating the Redmi Go. The Redmi Go was released just last month for
Rs 4,499 claiming the most affordable smartphone spot but this move by HMD Global has set Nokia on the front foot.
Having such a wide array of smartphones, Nokia has definitely come prepared for 2019 and the devices offer aesthetic features instead of flashy gimmicks which attract enthusiasts even more. India acts as one of the fastest growing economies and this move by Nokia would prove to be extremely fruitful especially in developing markets. Both the smartphones offer quality specifications for the price they cost and run Android Oreo (Go Edition) with preinstalled Google Go apps. Both the phones are fit for daily day to day tasks and provide a clean and simple Android experience.
With a Rs 500 difference and almost identical specifications, some even better than Redmi, users would most certainly opt for the cheaper smartphone and this alone would mean everything for Nokia. Being a brand which made its comeback not so long ago, Nokia would seize every opportunity to beat its competitors and in a massive market like India, they’re more than ready to step up.
With the lower end of the spectrum covered by Nokia we expect them to step up and release a credible flagship grade device fit to give tough time to competitors.